EU Green Capital Valencia will host 2024 edition of European Urban Resilience Forum
Crucial aspects of resilience, sustainable development and recovery will be under the thematic spotlight
Actors dressed in funny costumes remind is that we can choose not to behave in a silly way - by getting a vaccine, Source: City of Poznan
The Polish city launched an attractive social campaign to boost vaccination rates (VIDEO)
It is silly not to get vaccinated: this is the main message of a pro-vaccination campaign in Poznan that launches today. A creative video, shot with the participation of local theatre artists, illustrates the challenges that lay before unvaccinated people and the danger they pose to society. As of Monday, 16 August, the message will appear on the social media channels of the Polish city and its YouTube channel.
Getting protection against COVID-19 with a vaccine is a serious issue, but it does not necessarily have to be conveyed in a serious manner. In fact, what the City of Poznan decided to do to spread the pro-vaccination message is exactly the opposite. Instead, they tried to convey a simple, but an easy-to-understand message that sticks – it is stupid not to get a vaccine.
To do this, city authorities teamed up with artists from local theatres to shoot a short video in the city centre. The artists gladly accepted the challenge.
The message will be distributed on social media in an attempt to counter the flood of false information about the effects of the coronavirus vaccines and the pandemic in general. City representatives explained that over 60% of the residents are fully vaccinated already. So they wanted to encourage the rest to make the right decision and protect themselves and others from the next pandemic waves.
You might do all sorts of silly things, but the silliest is to not get vaccinated.
Source: City of Poznan (automatically-generated English subtitles are available)
The video depicts actors and actresses dressed as colourful inflatable balls, reminiscent of viruses. In these uncomfortable outfits, they try to do regular things in the city, such as a walk in a park, sit in a cafe or ride on a tram. But given their outfits, doing all of this seems kind of stupid – just like not getting Covid protection when one is easily available.
The culmination of the video is when a medic changes the reality of these people and makes their lives easier. At the end of the clip, an information board appears informing how to sign up for vaccination in the easiest possible way. This can be done by calling the hotline number 61 646 33 44 and visiting either the permanent or one of the mobile vaccination centres.
The city was concerned about street noise and disturbances to residents
This, however, is likely to change soon
Crucial aspects of resilience, sustainable development and recovery will be under the thematic spotlight
This is city twinning for the 21st century
You can find it in the capital Sofia, where it was installed upon the initiative of the Bulgarian Academy of Sciences
People in both cities got to sit together both in person and virtually
The city was concerned about street noise and disturbances to residents
And the current administration plans to make Jardin del Turia Europe’s largest city green space by extending it to the sea
The aim is to have the public be able to admire the architectural design without distractions
The installation has been thought out with the concept of letting people “talk” to their dearly departed
It’s an urban space that has undergone several large-scale transformations throughout its existence
A US geologist claims to have solved the centuries-old mystery
Urban dwellers across the EU are having a say in making their surroundings friendlier to people and the environment.
Forests in the EU can help green the European construction industry and bolster a continent-wide push for architectural improvements.
Apply by 10 November and do your part for the transformation of European public spaces
Catch up with some recommendations for the 2024 European Capital of Culture programme from the mayor of Tartu
An interview with the ICLEI regional director for Europe аfter the close of COP28
An interview with a member of the No Hate Speech Network team