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Some of us love shopping, others hate it; there are those who earn a living from it, too. With all of them in mind, the city of Luxembourg revamped its app Cityshopping.lu and made it easier and more convenient to use.
With many new functionalities and improved design, the application has been adapted to the evolved needs of both merchants and customers, in the times of the pandemic, when digital shopping became essential.
Although it has been in existence since 2009, the shopping platform of Luxembourg rose to prominence in the context of lockdowns and social distancing. That is why, together with the commercial union UCVL, the city authorities decided to redesign it and turn it into a real digital mall where each shop his its virtual stand. Information about each merchant is, however, easier to find than in a commercial centre, where all shops are bundled together.
Furthermore, the merchants themselves have great control over what their shopping window looks like. Upon registration on cityshopping.lu, each enterprise can create and update their dedicated page. The platform is open to each local merchant, who wants to be displayed on it and on the related city apps - cityapp – VDL and maps.vdl.lu.
The clients will benefit too, as they can keep up with the latest information available about each trader, including details on the products they offer, opening times, location, types of payment accepted. Furthermore, it is now much easier to filter by brand, type of product or keyword.
The application also shows the closest public transport stops and the available parking spaces in the vicinity of each commercial establishment, so that clients could reach it hassle-free. For those who prefer online purchases, Cityshopping.lu is also better integrated with Letzshop.lu where the actual products can be bought remotely.
The upgrade of Cityshopping, which cost the city budget some 156,944 euros is one of several anti-crisis measures, aimed at supporting entrepreneurs in the mid and long term. This time, the focus is on improved visibility, but since the beginning of the pandemic the authorities have provided no less than four million euros in subsidies and 1,086 million euros in vouchers. All this help has proven essential for the survival of the local economy.
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