Salzburg presents its sustainability app

Salzburg presents its sustainability app

The new app allows citizens to pick and choose different activities and mobility options that would make their lives more sustainable and environmentally friendly

Salzburg’s new sustainability app has been in operation since 1 September, presenting yet another leap in the employment of smart city technologies in the fight against climate change and for the protection of the environment.

Making choice easy and straightforward

The Stadtmacherei Salzburg app, operated by Smart City Salzburg and developed under the SimpliCITY research project, is meant to provide citizens with ample choices when it comes to figuring out the best way to be sustainable and environmentally friendly

Upon opening the app, users will be greeted with a wide list of all the available sustainable offers and initiatives currently on the table in Salzburg. Citizens will, for example, discover all the different low-carbon mobility options that are available to them, as well as sustainable opportunities for fun and recreation. The app’s goal is to raise the profile of all those alternatives that sometimes might go unnoticed, thus making the city more climate friendly and resilient.

But that’s not all – the app also gives users many challenges and puzzles, meant to make them even more sustainable and environmentally conscious. By employing this approach, the Stadtmacherei Salzburg app breaks new ground in the city’s ways of communicating with its constituents, turning sustainability into a two-way street.

The app is available for free both for iOS and Android and it is the hope of local authorities that as many citizens and local businesses will use it. According to officials, active citizen and business use of the app will not only improve its own quality but will also lead to many positive changes in the city as a whole, thanks to the improved coordination and communication between the government and its constituents.



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