Record number of tourists in Riga

Around 3.5 million of foreign guests visited Latvia’s capital city in 2018

Last year, Riga reached a record, attracting a the highest number of tourists so far – around 3.5 million of foreign guests visited the city in 2018. The largest number of visitors came from Germany – almost 177 thousand or 11.9% of all foreign guests. Germans are followed by Russian (173.8 thousand or 11.7%), Estonian (109.8 thousand), Lithuanian (100.4 thousand or 6.7%) and British tourists (98.7 thousand or 6.6%).

Such an increase is explained as a result of the tourism strategy of the city. In 2018 Riga’s offer for tourists was wide and massive, because a number of important cultural events, marketing activities, sports competitions, food festivals and festivities associated with the country’s centenary took place that year, especially the Song and Dance Celebration.

Not just the number of the tourist, but also the time spent in the city increased. The inter-city cooperation motivates tourists to stay longer and visit more locations.

The busiest month for Riga is August with occupancy in hotels of more than 80%.

Source: bnn-news.com